Ambev will pilot 9 socio-environmental impact projects in the fourth edition of the Accelerator 100+

The company's acceleration program enters the testing phase with proposals focused on reducing energy consumption, using biofertilizers and cleaning rivers

On the one hand, entrepreneurs with positive impact solutions that can help leverage sustainable development in the country. On the other, Ambev, which invests in advancing its ESG agenda, especially in the agenda focused on socio-environmental issues. Connecting innovation to this journey is essential, which is why the fourth edition of the Accelerator 100+, the company's program that seeks innovative projects to connect to its sustainability pillars, has just opened the doors for nine companies to test their projects. 

In partnership with the Plataforma Parceiros pela Amazônia (PPA) and Quintessa, the initiatives will be implemented in the next 4 months. Specialist mentors, investment funds and company executives selected the most adherent proposals among 20 companies participating in the first phase of the program: Agtrace, AMZ Projects, Atmos Energy, Barkus, Biotecland, iWrc, MEI Shop, O2Eco and Urucuna. 

The pilot project of Atmos, for example, focuses on the energy consumption of points of sale. “We joined Accelerator 100+ to understand how we can add value to the operation of these partners. Furthermore, we believe that the scale of the refrigerator monitoring and control solution will reduce the emission of greenhouse gases and can reduce the company's global energy consumption by 15%”, says Luiz Filipe Guerra, founder of Atmos. 

The test will be carried out in twelve bars in São Paulo and in the Osasco Distribution Center (SP), from the monitoring of energy consumption and control of cold rooms, refrigerators, freezers and beer coolers, in real time. 

All the solutions offered are in line with the pillars of Ambev, which has ambitious commitments to be achieved by 2025 on the themes: climate action, entrepreneurial ecosystem, circular packaging, sustainable agriculture, water management and the Amazon. In addition to reducing energy consumption, other initiatives are linked to cleaning rivers, using biofertilizers, financial training for small partner points of sale, etc. 

Sustainable solutions for structural changes in the future 

The Accelerator 100+ is part of Ambev's global initiative and has the support of the United Nations Global Compact, in line with its Sustainable Development Goals (SDGs). Since 2018, there have been more than 60 accelerated startups and R$ 15 million invested in disruptive projects that can truly transform the world. This is one of the company's investment fronts in open innovation, which was recently recognized (and for the second consecutive year) as the company that most practiced open innovation in Brazil by 100 Open Startups, a pioneering platform and leader in open innovation in Latin America.

Currently, the program is in its 4th edition with the co-realization of the PPA, a multisectoral collective action platform, and executed by Quintessa, an impact accelerator that is a reference in Brazil. PepsiCo and Valgroup arrived as new partners, in addition to the support of Machado Meyer Advogados and Ball Corporation.