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the PPA Portfolio Programs and Projects


Enterprises that address social and environmental problems through their main activity and act in accordance with the market logic, seeking positive impact and financial return.


Natura believes that a beauty brand can contribute to keeping the forest standing. Therefore, since 2000, it has been committed to developing sustainable and inclusive economic alternatives for the Amazon. In 2016, in partnership with Consortium and Consortium Economic Reforestation Cooperative (RECA) in Porto Velho (RO), it launched the first Payments for Environmental Services (PSA) carbon offsetting project within its production chain and family farmers. In 2022, the project proposal was submitted “Carbon Insetting in Communities in the Amazon”, which was approved in the “Enraíza PPA” notice, from Partners for the Amazon Platform (PPA) in partnership with the USAID/Brazil and the Bioversity & CIAT Alliance. The project aims to consolidate and expand Payment for Environmental Services (PSA) initiatives, based on the conservation and regeneration of forests in areas of agroextractive communities with a Natura relationship. The initiatives contribute to the recognition of environmental services provided by small family farmers.


Initiative of the Sustainable Connections Institute (Conexsus), the 'Sociobioeconomy in the Amazon: financing and development of more sustainable community businesses' is carried out in partnership with the American Agency for International Development (USAID) and the Partners for the Amazon Platform (PPA), with the support of the Bioversity Alliance – CIAT and the Norwegian International Initiative for Climate and Forests (NICFI).

The project, which lasts for 3 years, aims to develop community businesses with a socio-environmental impact in the Amazon, through solutions aimed at qualifying their management and capitalization, in addition to supporting the ideation and design of solutions that contribute to activating their ecosystems business regions.


PPA pioneered the creation of an acceleration program for businesses with a socio-environmental impact in the Amazon, with the 'PPA Acceleration Program'. The program, launched in 2018, had 3 editions, accelerated 30 Amazonian businesses, invested in 12 of them and was considered the best acceleration program in the Northern Region of Brazil, according to Anprotec. Almost R$ 7.9 million were invested, bringing customized options adapted to different types of business, with a variety of sources (private and philanthropic capital) and financial mechanisms. The program was coordinated fur Idesam (Institute for Conservation and Sustainable Development of the Amazon) and had the strategic and financial support of USAID (US Agency for International Development), coordinated by Bioversity Alliance – International Center for Tropical Agriculture (CIAT), the Humanize Institute and the Vale Fund..

After a little over two years accelerating and investing in impact businesses in the Amazon, the PPA Acceleration Program evolved and became an impact accelerator, the AMAZ. This emergence can be seen as a natural evolution of the PPA Program, in which the initiative gained new contours and became independent - coordinated by the Idesam, with the support of strategic partners. 


THE Collective Loan Platform, which works for peer-to-peer lending, a modality in which a person lends money directly to another person or company digitally, is an initiative of SITAWI It's from Sabin Institute. The Amazon round also has as strategic partners and financiers the USAID (United States Agency for International Development), the Bioversity/CIAT Alliance (International Center for Tropical Agriculture) and the the Humanize Institute.

In its first round, the Platform mobilized a total of R$ 1.5 million for 5 impact deals, through more than 150 investors. In 2020, another 3 rounds were launched – with emphasis on the 2nd round, held in partnership with PPA, exclusively for businesses that promote the conservation of the Amazon forest based on the concept of “standing forest economy”. In less than 24 hours, the round mobilized a total of R$ 3.3 million through +70 investors. At the end of the year, 11 deals had successfully completed their funding totaling R$ 5.5 million. Get to know the portfolio of invested businesses.

100+ LABS

THE 100+Labs is a program from Ambev that unites innovation and sustainability. It focuses on Ambev's main sustainable challenges, such as: climate change, circular packaging, sustainable agriculture, water management and entrepreneurial ecosystem.

The Accelerator reached its third edition to boost impact startups that, with innovative projects, offer solutions to the main sustainability challenges of today and for years to come. In this edition, the Partners for the Amazon Platform (PPA) it's the Quintess join the program, generating a perfect synergy to foster solutions with real potential to change the world. 


THE NESst, through its program NESsT Amazonia – Forest Incubator, aims to improve the income and livelihoods of populations involved in the sustainable development of the Amazon, especially women, and promote improvements in relation to the conservation or regeneration of the forest.

With the strategic partnership of USAID, Partners for the Amazon Platform (PPA), Erol, Cisco Foundation and CLUA, the Forest Incubator supports a portfolio of socio-environmental businesses in the Brazilian Amazon, offering technical and financial support for at least 3 years.


Impact Lab is a pre-acceleration program that seeks to develop businesses in the Legal Amazon in the Pilot and MVP stages, in partnership with Partners for the Amazon Platform (PPA), US Agency for International Development (USAID) and Bioversity/CIAT Alliance. Currently, the impact ecosystem in the Amazon Region lacks new businesses advancing in stage and assisting in socio-environmental development through entrepreneurship and social innovation. 

Our purpose is to help these businesses advance to the next stage, guaranteeing a pipeline of businesses with a socio-environmental impact in the Region. The Program aims to grow these businesses through a lean Pre-Acceleration, focused on 2 main gaps, with materials, creation of networks, access to capital and impact training. We will select 20 businesses, and an investment of between 30k and 100k will be made, depending on the business needs.

At the end of this process, we want businesses that are more mature and ready to access new investments, allowing their impact to scale sustainably, in addition to having a robust ecosystem with continuous creation, growth and scale of biodiversity businesses. 


Partnerships that foster territorial arrangements focused on promoting local development initiatives that generate solutions based on nature, in an effective and adaptive way, providing benefits for human well-being and biodiversity.


THE Forest Trends Communities and Territorial Governance Initiative (ICGT-FT) with the support of Greendata – Socioeconomic and Environmental Management and Innovation Center as an implementing management partner, it is one of the implementers of Partnership for the Conservation of Biodiversity in the Amazon (PCAB) gives USAID and in partnership with the PPA develop the project “Our Forest, Our Home – Tupi Mosaic” along with 8 Indigenous Lands (TIs) in the Brazilian Amazon, in the states of Rondônia and Mato Grosso and with more than 21 indigenous peoples. 

The project aims to strengthen indigenous economic initiatives and the economic governance of ILs. This objective is thought through the structuring of the value chains of Brazil nuts, cocoa, açaí and handicraft as a priority, training in territorial economic governance so that good conditions for market access are created, and articulation with commercial partnerships based on on the principles of fair and ethical trade, thus ensuring solid and lasting relationships. 


Since 2017, a partnership between USAID, Ambev, Bioversity/CIAT Alliance, PPA and Idesam has consolidated the work of Guaraná of Maués Alliance (AGM), which was born as a proposal by Ambev to constitute a collective of people, organizations and public authorities in the city with the objective of making the “Maués of dreams” come true. AGM carries out concrete actions through its Working Groups (WG) in the areas of education, Sustainable Production, Tourism and Sociocultural Production.

The initiative seeks not only the cultural appreciation of the region but also the improvement in the quality of life of the Mauesense population, interacting and building together with the various local actors.

The goals of each WG also include improvements for rural producers and the implementation of sustainable production methods. In the cultural area, in which it has an active presence, AGM works to strengthen traditional cultural groups such as gambazeiros (traditional musical rhythm), midwives and artisans.


THE Ingá – Sustainability and Management Indicators in the Amazon will support the formation of local human capital for the autonomy of territorial management and leadership, protection and conservation of native forests, restoration of degraded areas, support for entrepreneurship and the structuring of the observatory of sustainable development indicators in the municipality of Juruti working on the Objectives of Sustainable Development (SDG) in the territory.

The project is focused on three important regions in the municipality of Juruti, the Curumucuri Agroextractive Settlement Project (PEAEX), through a partnership with organizations ACOGLEC – Association of Communities of Gleba Curumucuri; the Curumucuri Mixed Cooperative, the PEAEX Prudente Monte Sinai through a partnership with the Association of the Prudente and Monte Sinai Communities (ACOPRUMS) and the Environmental Protection Area (APA) of Jará, in partnership with the Council of the Conservation Unit, in addition to actions in the urban area of the city.

The initiative is coordinated by the Sustainable Juruti Institute (IJUS), with investments from USAID, gives Alcoa, of Alcoa Institute, gives Partners for the Amazon Platform (PPA), and partnerships of the Vitória Régia Institute (IVR), International Institute of Education of Brazil (IEB) and Bioversity/CIAT Alliance.


With an innovative model of cross-sector collaboration and local governance, the Juruá Middle Territory Program (PTMJ) develops initiatives with a positive social and environmental impact for the territory and riverside communities.

In addition to the support of the USAID/Brazil and of the Natura, the PTMJ has in its second stage the Plataforma Partners for the Amazon (PPA) as a strategic partner and the participation of Bioversity/CIAT Alliance. Coordination remains with the SITAWI. Six local community organizations (ASPROC, ASMAMJ, AMECSARA, AMARU, CODAEMJ and ASPODEX) are among the implementers of the actions. It will also feature ICMBio, the State Secretariat for the Environment (SEMA) and OPAN.


Sustainable Connections is Public Call Platform to finance social projects aimed at promoting the development of the Municipality of Barcarena with the Hydro Sustainability Fund (FSH) and which has a partnership with Partners for the Amazon Platform (PPA) and USAID. There will be three calls that, for two years, will primarily benefit local community organizations that face difficulties in accessing credit opportunities. 

The Calls take place through an instrument containing the rules of participation and forms of evaluation and classification of projects. Organizations whose projects are eligible to receive funding will participate in training cycles to improve their skills in project planning, management and implementation, as well as fostering network partnerships. All execution will be in charge of the Sustainable Barcarena Initiative (IBS), which will monitor the development of financed projects. 


The project aims at sustainable territorial development through two main strategies: (i) strengthening production and access to the market for products from family farming and extractivism, concomitantly with the strengthening of the Territorial Management Committee, a governance space, composed of representatives the organizations that work in the region; and (ii) the implementation of a reference training center in syntropic agriculture. Actions will be carried out to encourage and strengthen agroecological practices, beekeeping and community ecotourism, based on training, especially for women and young people, and direct investment in inputs and equipment.

The project is the result of a partnership between USAID/Brazil, Partners for the Amazon Platform (PPA), Suzano SA, and the Association of Small Producers and Rural Producers of Colônia Sapucaia (APPRUCOSA), with institutional partnership of Bioversity & CIAT Alliance with a total value of R$ 1.6 million and will be carried out over the next 12 months. APPRUCOSA is a regional reference in the development of syntropic agriculture and will be responsible for implementing the project, which will benefit 420 families from 13 community organizations located in the municipalities of Dom Eliseu/PA and Ulianópolis/PA.


THE Rare Brazil promotes the improvement of territorial and fisheries governance of coastal marine communities in Pará through three interrelated guidelines that are transversally integrated into the solution of campaigns for behavior change.

The strategic partnership with USAID, PPA and the Humanize Institute it makes it possible to leverage the economy based on a sustainable basis by enabling financial and entrepreneurial education for traditional communities, especially artisanal fishermen and women, providing access to fair markets in the promotion of microbusinesses for financial resilience and income generation. The strategic area of biodiversity conservation supports the community's appropriation of participatory methodologies for monitoring fishing production and ecological monitoring of Amazonian mangroves, essential for maintaining the climate and food security.


The project Sowing Sustainability seeks to strengthen community and collective undertakings of agroextractivist women in Amapá, through continuing education focused on management systems for production processes, territorial governance and entrepreneurship. The initiative is coordinated by International Institute of Brazil (IEB), with investment from JBS Fund for the Amazon and of the Partners for the Amazon Platform (PPA); and institutional partnership of Bioversity/CIAT Alliance and of the Bailique and Beira Amazonas agroextractivist producer cooperative – Amazonbai.

About 80% of the Amapá area is covered by forests and more than 73% of its territory are Protected Areas such as Conservation Units, Indigenous Lands and Quilombola Territories, where extractivists, indigenous people, quilombolas, artisanal fishermen and riverside dwellers live. Despite being the most preserved state in the Amazon, Amapá is under pressure from activities such as illegal logging, grain agribusiness, extensive livestock, mining activities and oil extraction.

Sociobiodiversity stands out as a theme that characterizes the State's productive vocation, a context in which the exploitation of non-timber forest products, carried out by traditional peoples and communities, is gaining more and more importance and is presented as an alternative for maintaining the forest standing, environmental conservation and socioeconomic development.


The project is carried out in partnership by Chico Mendes Memorial, National Council of Extractive Populations (CNS), United States Agency for International Development (USAID/Brazil), Partners for the Amazon Platform (PPA), Institute of Forestry and Agricultural Management and Certification (Imaflora), Michelin Brazil It's from WWF-Brazil and WWF-France. Together, these institutions have the objective of resuming the rubber production chain and, at the same time, promoting socio-environmental development, preserving nature and strengthening indigenous and traditional communities, with fair remuneration for rubber tappers.

The work takes place in four Conservation Units in five municipalities: Canutama, Pauini and Manicoré, in the south of the State; Eirunepé, in the Southwest, close to the Javari Valley; and Itacoatiara, in the metropolitan region of Manaus.



COVID-19 has affected every aspect of our lives. In the Amazon, it was no different. That's why USAID, NPI Expand, Partners for the Amazon Platform (PPA) and SITAWI Finanças do Bem have teamed up to create a partnership to help fight COVID-19 in the region.

“PPA Solidarity: Response to COVID-19 in the Amazon” is an initiative that engages the private sector in strategic partnerships to leverage innovative and scalable solutions to strengthen the rapid response to emergencies and combating COVID-19.

Partners from the private sector and civil society came together to coordinate this response, leveraging approximately R$18.2 million reais, which joins the R$10.6 million invested by USAID through NPI Expand. Know the supported projects.



The program Catalyzing and Learning through Private Sector Engagement for Biodiversity Conservation (CAL-PSE) is one of the main initiatives of the Bioversity/CIAT Alliance in Brazil. It was developed in 2017 in partnership with USAID and seeks to transform the way in which biodiversity conservation in the Amazon is approached, while at the same time improving the quality of life of the peoples of the region.

Committed to implementing good practices for the sustainable development of the Amazon through the engagement of the private sector, PPA is directly involved in this innovative program, which it will monitor the development and results of its programs to identify new opportunities for action that can be shared with society.


Social Network Analysis (ARS) is a methodology that uses a set of techniques to quantify and qualify the relationships between actors that interact in a network. This tool fits in very well with the objective of monitoring the development of relationships within the PPA. Then, the methodology was used to assess the health and impact of engagement and performance networks of private sector initiatives – as well as to generate an understanding of how they are formed, evolve and how they catalyze their strengthening.