STRENGTHENING IMPACT BUSINESSES
Enterprises that address social and environmental problems through their main activity and act in accordance with the market logic, seeking positive impact and financial return.
PPA ACCELERATION AND INVESTMENT PROGRAM (AMAZ)
PPA pioneered the creation of an acceleration program for businesses with a socio-environmental impact in the Amazon, with the 'PPA Acceleration Program'. The program, launched in 2018, had 3 editions, accelerated 30 Amazonian businesses, invested in 12 of them and was considered the best acceleration program in the Northern Region of Brazil, according to Anprotec. Almost R$ 7.9 million were invested, bringing customized options adapted to different types of business, with a variety of sources (private and philanthropic capital) and financial mechanisms. The program was coordinated fur Idesam (Institute for Conservation and Sustainable Development of the Amazon) and had the strategic and financial support of USAID (US Agency for International Development), coordinated by Bioversity Alliance – International Center for Tropical Agriculture (CIAT), the Humanize Institute and the Vale Fund..
After a little over two years accelerating and investing in impact businesses in the Amazon, the PPA Acceleration Program evolved and became an impact accelerator, the AMAZ. This emergence can be seen as a natural evolution of the PPA Program, in which the initiative gained new contours and became independent - coordinated by the Idesam, with the support of strategic partners.
THE Collective Loan Platform, which works for peer-to-peer lending, a modality in which a person lends money directly to another person or company digitally, is an initiative of SITAWI It's from Sabin Institute. The Amazon round also has as strategic partners and financiers the USAID (United States Agency for International Development), the Bioversity/CIAT Alliance (International Center for Tropical Agriculture) and the the Humanize Institute.
In its first round, the Platform mobilized a total of R$ 1.5 million for 5 impact deals, through more than 150 investors. In 2020, another 3 rounds were launched – with emphasis on the 2nd round, held in partnership with PPA, exclusively for businesses that promote the conservation of the Amazon forest based on the concept of “standing forest economy”. In less than 24 hours, the round mobilized a total of R$ 3.3 million through +70 investors. At the end of the year, 11 deals had successfully completed their funding totaling R$ 5.5 million. Get to know the portfolio of invested businesses.
THE 100+ Accelerator is a program from Ambev that unites innovation and sustainability. It focuses on Ambev's main sustainable challenges, such as: climate change, circular packaging, sustainable agriculture, water management and entrepreneurial ecosystem.
The Accelerator reached its third edition to boost impact startups that, with innovative projects, offer solutions to the main sustainability challenges of today and for years to come. In this edition, the Partners for the Amazon Platform (PPA) it's the Quintess join the program, generating a perfect synergy to foster solutions with real potential to change the world.
Partnerships that foster territorial arrangements focused on promoting local development initiatives that generate solutions based on nature, in an effective and adaptive way, providing benefits for human well-being and biodiversity.
OUR FOREST OUR HOME
THE Forest Trends Communities and Territorial Governance Initiative (ICGT-FT) with the support of Greendata – Socioeconomic and Environmental Management and Innovation Center as an implementing management partner, it is one of the implementers of Partnership for the Conservation of Biodiversity in the Amazon (PCAB) gives USAID and in partnership with the PPA develop the project “Our Forest, Our Home – Tupi Mosaic” along with 8 Indigenous Lands (TIs) in the Brazilian Amazon, in the states of Rondônia and Mato Grosso and with more than 21 indigenous peoples.
The project aims to strengthen indigenous economic initiatives and the economic governance of ILs. This objective is thought through the structuring of the value chains of Brazil nuts, cocoa, açaí and handicraft as a priority, training in territorial economic governance so that good conditions for market access are created, and articulation with commercial partnerships based on on the principles of fair and ethical trade, thus ensuring solid and lasting relationships.
GUARANÁ DE MAUÉS ALLIANCE (AGM)
Since 2017, a partnership between USAID, Ambev, Bioversity/CIAT Alliance, PPA and Idesam has consolidated the work of Guaraná of Maués Alliance (AGM), which was born as a proposal by Ambev to constitute a collective of people, organizations and public authorities in the city with the objective of making the “Maués of dreams” come true. AGM carries out concrete actions through its Working Groups (WG) in the areas of education, Sustainable Production, Tourism and Sociocultural Production.
The initiative seeks not only the cultural appreciation of the region but also the improvement in the quality of life of the Mauesense population, interacting and building together with the various local actors.
The goals of each WG also include improvements for rural producers and the implementation of sustainable production methods. In the cultural area, in which it has an active presence, AGM works to strengthen traditional cultural groups such as gambazeiros (traditional musical rhythm), midwives and artisans.
SUSTAINABILITY AND MANAGEMENT INDICATORS IN THE AMAZON (INGÁ)
THE Ingá – Sustainability and Management Indicators in the Amazon will support the formation of local human capital for the autonomy of territorial management and leadership, protection and conservation of native forests, restoration of degraded areas, support for entrepreneurship and the structuring of the observatory of sustainable development indicators in the municipality of Juruti working on the Objectives of Sustainable Development (SDG) in the territory.
The project is focused on three important regions in the municipality of Juruti, the Curumucuri Agroextractive Settlement Project (PEAEX), through a partnership with organizations ACOGLEC – Association of Communities of Gleba Curumucuri; the Curumucuri Mixed Cooperative, the PEAEX Prudente Monte Sinai through a partnership with the Association of the Prudente and Monte Sinai Communities (ACOPRUMS) and the Environmental Protection Area (APA) of Jará, in partnership with the Council of the Conservation Unit, in addition to actions in the urban area of the city.
The initiative is coordinated by the Sustainable Juruti Institute (IJUS), with investments from USAID, gives Alcoa, of Alcoa Institute, gives Partners for the Amazon Platform (PPA), and partnerships of the Vitória Régia Institute (IVR), International Institute of Education of Brazil (IEB) and Bioversity/CIAT Alliance.
JURUÁ MEDIUM TERRITORY PROGRAM (PTMJ)
With an innovative model of cross-sector collaboration and local governance, the Juruá Middle Territory Program (PTMJ) develops initiatives with a positive social and environmental impact for the territory and riverside communities.
In addition to the support of the USAID/Brazil and of the Natura, the PTMJ has in its second stage the Plataforma Partners for the Amazon (PPA) as a strategic partner and the participation of Bioversity/CIAT Alliance. Coordination remains with the SITAWI. Six local community organizations (ASPROC, ASMAMJ, AMECSARA, AMARU, CODAEMJ and ASPODEX) are among the implementers of the actions. It will also feature ICMBio, the State Secretariat for the Environment (SEMA) and OPAN.
RESPONSE TO COVID-19
COVID-19 has affected every aspect of our lives. In the Amazon, it was no different. That's why USAID, NPI Expand, Partners for the Amazon Platform (PPA) and SITAWI Finanças do Bem have teamed up to create a partnership to help fight COVID-19 in the region.
“PPA Solidarity: Response to COVID-19 in the Amazon” is an initiative that engages the private sector in strategic partnerships to leverage innovative and scalable solutions to strengthen the rapid response to emergencies and combating COVID-19.
Partners from the private sector and civil society came together to coordinate this response, leveraging approximately R$18.2 million reais, which joins the R$10.6 million invested by USAID through NPI Expand. Know the supported projects.
The program Catalyzing and Learning through Private Sector Engagement for Biodiversity Conservation (CAL-PSE) is one of the main initiatives of the Bioversity/CIAT Alliance in Brazil. It was developed in 2017 in partnership with USAID and seeks to transform the way in which biodiversity conservation in the Amazon is approached, while at the same time improving the quality of life of the peoples of the region.
Committed to implementing good practices for the sustainable development of the Amazon through the engagement of the private sector, PPA is directly involved in this innovative program, which it will monitor the development and results of its programs to identify new opportunities for action that can be shared with society.