PARTNERSHIP PLATFORM FOR THE AMAZON
The PPA is a collective action platform led by the private sector that seeks to promote sustainable development solutions for the Amazon, creating opportunities for the 25 million inhabitants of the Amazon. Through its Thematic Groups (GTs), the Platform leverages social and environmental investments, fosters the development of transforming partnerships, shares best practices and creates a collaborative environment for the development of joint solutions to Amazonian challenges. Our network already has 50 large, medium and small companies, civil society organizations and international partners who share our goals.
WG1 – ENTREPRENEURSHIP
Group that works to develop projects with impact in the Amazon, considering the peculiarities of businesses, entrepreneurs and the biome.
Some of active organizations: Ambev, Fundo Vale and MOV Investimentos.
WG2 – BIOECONOMY
Group that works to convert technical-scientific knowledge and incentive laws for the Amazon Bioeconomy into practices that impact the territory.
Some of the active organizations: iCS, Instituto Humanize and Grupo Rede Amazônica.
WG3 – MARKETS
Group that works to increase access to Amazonian products and services to regular markets and foster inclusive networks of social providers.
Some of active organizations: Dow, Vale and Tucum.
WG4 – TERRITORIES
Group that works to promote territorial development initiatives in the Amazon and give visibility to opportunities for multisectoral cooperation.
Some of active organizations: Hydro, Suzano and Alcoa.
The Amazon is important for the entire planet – the forest influences the Earth's environmental balance, concentrates a fifth of the world's fresh water and is one of the most biodiverse regions, with 20% of all animal species. Much of this wealth is in Brazil. The Legal Amazon occupies 60% of the Brazilian territory, but only contributes about 8% of the country's gross domestic product. With more than 25 million inhabitants, the region is under pressure from predatory and illegal economic activities that threaten the world's largest rainforest. It is necessary to create viable economic alternatives to improve the quality of life of Amazon peoples, while protecting forest biodiversity and natural resources.
The Partnership Platform for the Amazon believes that it is possible to combine these two objectives and create new economic models for the region. We understand the challenges we face, in particular the lack of infrastructure, associated with the sheer size of the region. We are also aware of the opportunities offered by the Amazon: its great potential, the diversity of its people, and the power of the forest. When indigenous, quilombola, riverine, and urban populations share the same territory, it is vital to promote mutual understanding and dialogue. The PPA provides a collaborative space for companies, organized civil society and other partners to find solutions to those challenges, while valuing and developing the opportunities.
The private sector has played a key role in developing new ideas and new partnerships to co-create and co-invest in solutions, and it is an essential actor for unlocking sustainable development in the region. We believe in private businesses’ ability to innovate and catalyze positive change in the Amazon. Together, we can create new realities that protect forest biodiversity and natural resources, and thus bring development and prosperity to Amazon communities.
The PPA is coordinated by the Executive Secretariat, under the guidance of the Deliberative Council and in contact with Thematic Groups (WGs). Each WG also has a committee led by member companies that organizes its activities.
The PPA Executive Secretariat is the body responsible for coordinating its program management, as well as monitoring and evaluating projects supported by the PPA. In addition, it represents the PPA in its contacts with other organizations, implementing the PPA strategy together with the PPA Fund Manager.
It is the PPA body responsible for the strategic transversal guidelines of the PPA and for the supervision of its implementing bodies: the Executive Secretariat and the PPA Fund Manager. It is formed by representatives of the top management of private sector organizations with an interest in working collaboratively for sustainable solutions for the Amazon.
PPA Fund Manager
The PPA Fund Manager manages the financial resources mobilized through the PPA.