{"id":2576,"date":"2021-05-14T09:44:00","date_gmt":"2021-05-14T12:44:00","guid":{"rendered":"https:\/\/ppa.org.br\/?p=2576"},"modified":"2024-08-29T09:49:03","modified_gmt":"2024-08-29T12:49:03","slug":"live-da-plataforma-parceiros-pela-amazonia-debate-a-cadeia-produtiva-do-pirarucu-e-o-seu-manejo-sustentavel","status":"publish","type":"post","link":"https:\/\/ppa.org.br\/en\/live-da-plataforma-parceiros-pela-amazonia-debate-a-cadeia-produtiva-do-pirarucu-e-o-seu-manejo-sustentavel\/","title":{"rendered":"Live broadcast by the Partners for the Amazon Platform discusses the pirarucu production chain and its sustainable management"},"content":{"rendered":"

Last Wednesday, May 12, the Partners for the Amazon Platform (PPA) held another live broadcast of the \u201cCampo em Debate\u201d segment, part of the campaign Diverse Mosaic<\/a>, and this time it dealt with the pirarucu production chain.<\/p>\n\n\n\n

The event was attended by Teresa Cor\u00e7\u00e3o (Ecochef at Instituto Maniva and Ambassador of Brazilian Cuisine at Senac) and Ana Britto (Marketing Coordinator at the Association of Rural Producers of Carauari \u2013 ASPROC). On the occasion, the guests discussed topics such as supply, logistics, sustainable management of pirarucu and democratization of access to the product. <\/p>\n\n\n\n

In her speech, Ana Britto shared her experience in the commercialization and management of pirarucu in the M\u00e9dio Juru\u00e1 region. She emphasized the importance of this practice for preserving the species, improving the community\u2019s quality of life and protecting the territory, in addition to addressing the logistical and commercialization challenges of the product. \u201cThe more the community gets involved, the better the results. Since we started managing the fish, our quota has only grown. (\u2026) It\u2019s a long journey, but we are daring, seeking markets outside our region,\u201d she said.<\/p>\n\n\n\n

Chef Teresa Cor\u00e7\u00e3o, founder of the Maniva Institute, spoke about her contact with the field, the gastronomic qualities and benefits of managed pirarucu and how this adds value to the end consumer. \u201cIt is very important that we value and take ownership of our heritage, which is Brazilian food, traditional to our culture. If we do this, we are helping the entire chain and contributing to the virtuous path of this food,\u201d she said. <\/p>\n\n\n\n

It was an inspiring meeting that highlighted the importance of resistance in generating income in the countryside while conserving sociobiodiversity. To watch the live broadcast in full, click below:<\/p>\n\n\n\n

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