The Partners for the Amazon Platform (PPA) is a private sector collective action platform to foster new models of sustainable development in the Amazon. Its goal is to develop and identify tangible and innovative solutions for the conservation of biodiversity and natural resources in the Amazon, as well as to guarantee the quality of life of the region's communities. It operates through four Thematic Groups (Entrepreneurship, Bioeconomy, Markets and Territories), leveraging social and environmental investments, fostering the development of transformative partnerships, sharing best practices and creating a collaborative environment for the development of joint solutions to Amazonian challenges.